"It is tough to grow 25% per year if you are trying to replace 30% of the customers that you lose that same year. Everyone in the organization is in customer service and as such has a role in building relationships. There are tools, tactics and techniques that successful companies use to foster valued-added, long-term, relationships."
Learn how to create a corporate business development and customer relations process that will increase the number and quality of your contacts and prospects, and significantly increase the number of those prospects who become customers. Here's the opportunity to learn a system which is proven to be successful in maintaining customers and growing the business.
A one-day workshop providing company-specific guidance on expanding your business. It combines lecture and exercises to teach and motivate the attendees to actively participate in their company's business development and customer relations process.
Upon completion of this course, attendees will be able to represent themselves and their company at networking events by meeting new contacts and describing the company's capabilities. They will be able to follow-up on contacts to develop prospects for new business and Identify the "pain" in a prospect's business and propose solutions that can be met by the company. They will be able to develop a presentation or proposal of the company's solution and find new business opportunities from current customers.
Line managers and technical people with customer contact in technology-based businesses, which sell to other businesses.
How you fit into the Business Development and Customer Relations Process
Creating strong relationships using the "Give-to-Get" process
"Nibbling" for New Business
Commercial Procurement Overview
Basics of Business Development and Customer Relations
Real Opportunities - Now What?
Prepare to Present Your Proposal
Effective Follow-up Techniques
Check our current list of scheduled workshops for the next public offering of this workshop.
For further information, contact Sid Jaffe at 703-642-5153.